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Mendeley readers
| Chapter title |
Integrationsmöglichkeiten von Brand Communities in die Unternehmenskommunikation am Beispiel des Spielernetzwerks
|
|---|---|
| Chapter number | 10 |
| Book title |
Social Media in der Organisationskommunikation
|
| Published by |
Springer VS, Wiesbaden, January 2013
|
| DOI | 10.1007/978-3-658-02329-4_10 |
| Book ISBNs |
978-3-65-802328-7, 978-3-65-802329-4
|
| Authors |
Claudia Liehr, Liehr, Claudia |
Mendeley readers
The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 1 | 100% |
| Readers by discipline | Count | As % |
|---|---|---|
| Engineering | 1 | 100% |