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Chapter title |
Managing Market Shifts
|
---|---|
Chapter number | 3 |
Book title |
The Butterfly Effect in Competitive Markets
|
Published by |
Palgrave Macmillan, London, January 2015
|
DOI | 10.1057/9781137434975_3 |
Book ISBNs |
978-1-349-49312-8, 978-1-137-43497-5
|
Authors |
Rajagopal |