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| Chapter title |
Unternehmerische Sozialkampagnen — total sozial?
|
|---|---|
| Chapter number | 18 |
| Book title |
PR-Kampagnen
|
| Published by |
VS Verlag für Sozialwissenschaften, January 2006
|
| DOI | 10.1007/978-3-531-90076-6_18 |
| Book ISBNs |
978-3-53-142950-2, 978-3-53-190076-6
|
| Authors |
A. Luchtefeld, J. Neidhart, S. Schröder, A. Schwital, Luchtefeld, A., Neidhart, J., Schröder, S., Schwital, A. |