Chapter 1 Introduction: New Dimensions in the Politics of Image and Aid

Chapter 2 Communication at the Crossroads of Development, Public Diplomacy and Soft Power

Chapter 3 The Business of Bilateral Branding

Chapter 4 Nation Branding, Neoliberal Development, and the Remaking of the Nation-State: Lessons from Post-war Kosovo

Chapter 6 Entitled to Benevolence? South Korea’s Government-Sponsored Volunteers as Public Diplomacy and Development Actors

Chapter 7 The Slow Reunification of Development Assistance and Public Diplomacy: Exchange and Collaboration Activities Through the Swedish Institute 1973–2012

Chapter 8 State–Civil Society Partnerships in International Aid and Public Diplomacy: The Case of Turkey and Somalia

Chapter 9 Communicating Mexico’s International Development Cooperation: An Incipient Public Diplomacy Strategy

Chapter 10 Power Relations in Development Communication and Public Diplomacy: US and Chinese Practices in Afghanistan

Chapter 11 Ambivalent Perception of China’s “One Belt One Road” in Russia: “United Eurasia” Dream or “Metallic Band” of Containment?

Chapter 12 Conclusion