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Weltwirtschaft 2010

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Cover of 'Weltwirtschaft 2010'

Table of Contents

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    Book Overview
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    Chapter 1 World Trends 2010
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    Chapter 2 Der World Executive MBA (WEMBA): Eine Star Alliance für Global Executive Education
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    Chapter 3 Innovationsstrategie: Fokus auf Systematik und Selektion der Innovationsfelder bringen Rendite
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    Chapter 4 Efficient and Effective Strategy Implementation: The Next Source of Competitive Advantage
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    Chapter 5 Succeeding in a Multi-polar World: Managing the CUBRINTA™ Cube of Intangibles
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    Chapter 6 Hybride Medienkonzepte für das interne Marketing
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    Chapter 7 Re-Industrialisierung in Europa durch KMU
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    Chapter 8 Wettbewerberanalyse eines internationalen Automobilzulieferers – Eine Fallanalyse
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    Chapter 9 Mikro- und Makroökonomische Nachfrageanalysen als Grundlage für die Erarbeitung neuer Geschäftsmodelle im Personenluftverkehr
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    Chapter 10 Erfolgsfaktoren ausgewählter Marketing-Konzepte der Praxis
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    Chapter 11 Is Your Brand Only Going Half the Distance?
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    Chapter 12 Verhandlungsmanagement als betriebswirtschaftlicher Erfolgsfaktor
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    Chapter 13 Future Trends in Supply Chain Management – The “Green Factor”
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    Chapter 14 Information or Informing: Does it Matter?
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    Chapter 15 Extending Corporate Boundaries: Managing Electronic Networks of Practice
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    Chapter 16 Global Realities for MNEs: Implication for International Human Resource Management
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    Chapter 17 View from the Top: The Increasing Prevalence of Co-Heads as an HR Strategy within Professional Services Firms
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    Chapter 18 Wie kollektive Werte dem Unternehmen zu einer nachhaltigen Performance Culture verhelfen können
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    Chapter 19 Die besonderen Herausforderungen eines effektiven Talent Management
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14 Mendeley
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Title
Weltwirtschaft 2010
Published by
Springer Berlin Heidelberg, July 2009
DOI 10.1007/978-3-642-02083-4
ISBNs
978-3-64-202082-7, 978-3-64-202083-4
Editors

Berndt, Ralph

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 14 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 14 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 6 43%
Student > Bachelor 2 14%
Student > Postgraduate 2 14%
Student > Doctoral Student 1 7%
Unknown 3 21%
Readers by discipline Count As %
Business, Management and Accounting 4 29%
Economics, Econometrics and Finance 4 29%
Social Sciences 2 14%
Computer Science 1 7%
Unknown 3 21%