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Identitätsbasierte Markenführung professioneller Sportvereine

Overview of attention for book
Attention for Chapter 2: Theoretische Grundlagen und Herleitung eines Untersuchungsmodells
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Chapter title
Theoretische Grundlagen und Herleitung eines Untersuchungsmodells
Chapter number 2
Book title
Identitätsbasierte Markenführung professioneller Sportvereine
Published by
Gabler Verlag, January 2012
DOI 10.1007/978-3-8349-7072-5_2
Book ISBNs
978-3-83-493222-8, 978-3-83-497072-5
Authors

Michael Schade

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Unspecified 1 50%
Student > Master 1 50%
Readers by discipline Count As %
Unspecified 1 50%
Business, Management and Accounting 1 50%