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Chapter title |
Radiomanagement
|
---|---|
Chapter number | 6 |
Book title |
Medien- und Internetmanagement
|
Published by |
Gabler Verlag, Wiesbaden, January 2006
|
DOI | 10.1007/978-3-8349-9124-9_6 |
Book ISBNs |
978-3-83-490372-3, 978-3-83-499124-9
|
Authors |
Bernd W. Wirtz |