Chapter title |
The effect of ‘green’ messages on brand purchase and brand rejection
|
---|---|
Chapter number | 6 |
Book title |
Hormone Assays in Biological Fluids
|
Published in |
Australasian Marketing Journal, January 2021
|
DOI | 10.1016/j.ausmj.2013.02.007 |
Pubmed ID | |
Book ISBNs |
978-1-62703-615-3, 978-1-62703-616-0
|
Authors |
Meagan Wheeler, Anne Sharp, Magda Nenycz-Thiel |
Abstract |
In the clinical laboratory, the reproductive hormones are probably the second most commonly measured hormones after the thyroid hormones. More than 300 laboratories participate in the UK National External Quality Control Scheme. In addition, investigations into reproduction and fertility in humans and animals remain a major area of research. Illustrative methods are described for the three reproductive hormones (luteinizing hormone, follicle-stimulating hormone, prolactin). Radioimmunoassay, immunoradiometric, and enzyme assays are described to give a wide choice of assay formats. There are many commercial assays available and illustrative ones are described. Possible interferences are discussed and procedures for investigating their presence and removal are given. |
X Demographics
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Geographical breakdown
Country | Count | As % |
---|---|---|
United Kingdom | 2 | 100% |
Demographic breakdown
Type | Count | As % |
---|---|---|
Members of the public | 2 | 100% |
Mendeley readers
Geographical breakdown
Country | Count | As % |
---|---|---|
Malaysia | 1 | <1% |
United Kingdom | 1 | <1% |
Spain | 1 | <1% |
Romania | 1 | <1% |
Unknown | 117 | 97% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 19 | 16% |
Student > Master | 19 | 16% |
Student > Bachelor | 11 | 9% |
Student > Doctoral Student | 8 | 7% |
Professor | 7 | 6% |
Other | 25 | 21% |
Unknown | 32 | 26% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 50 | 41% |
Economics, Econometrics and Finance | 9 | 7% |
Social Sciences | 8 | 7% |
Psychology | 6 | 5% |
Arts and Humanities | 3 | 2% |
Other | 9 | 7% |
Unknown | 36 | 30% |