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X Demographics
Mendeley readers
| Title |
Zielgruppen im Konsumentenmarketing
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, December 2013
|
| DOI | 10.1007/978-3-658-00625-9 |
| ISBNs |
978-3-65-800624-2, 978-3-65-800625-9
|
| Editors |
Halfmann, Marion |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 69 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 2 | 3% |
| Unknown | 67 | 97% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 25 | 36% |
| Student > Master | 16 | 23% |
| Researcher | 4 | 6% |
| Student > Postgraduate | 2 | 3% |
| Student > Ph. D. Student | 1 | 1% |
| Other | 3 | 4% |
| Unknown | 18 | 26% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 21 | 30% |
| Economics, Econometrics and Finance | 7 | 10% |
| Computer Science | 6 | 9% |
| Psychology | 4 | 6% |
| Engineering | 3 | 4% |
| Other | 10 | 14% |
| Unknown | 18 | 26% |