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Public Opinion Polling and Politics in Britain

Overview of attention for book
Cover of 'Public Opinion Polling and Politics in Britain'

Table of Contents

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    Book Overview
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    Chapter 1 The history of opinion polling in Britain
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    Chapter 2 The assumptions and theory of public opinion polling
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    Chapter 3 The methodology of opinion polling
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    Chapter 4 The use and impact of national opinion polling
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    Chapter 5 The use and impact of sub- and supra-national opinion polling
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    Chapter 6 The opinion polls and political issues
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    Chapter 7 Conclusion
Attention for Chapter 3: The methodology of opinion polling
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