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| Chapter title |
Bechstein – Vom Mythos zur Dachmarke
|
|---|---|
| Chapter number | 16 |
| Book title |
Unternehmen und Mythos
|
| Published by |
Gabler, January 2009
|
| DOI | 10.1007/978-3-8349-8788-4_16 |
| Book ISBNs |
978-3-83-491289-3, 978-3-83-498788-4
|
| Authors |
Silvia Zulauf |