Chapter 1 Introduction: Towards Zoosemiotics 2.0

Chapter 2 When to Eat Meat? Toward a Diet of Caring

Chapter 3 Anti-speciesist Rhetoric

Chapter 4 Aesthetics of Nutrition, Ethics of Animality: The Packaging of Vegan and Vegetarian Products in the Italian Organised Distribution Market

Chapter 5 Forms of Animality: The Dog

Chapter 6 Pet Food Communication: Notes on the Crisis of Naturalism

Chapter 7 Cat Cafés and Dog Restaurants

Chapter 8 The Birth of a Pet? The Rabbit

Chapter 10 On the Logic of Animal Umwelten: The Animal Subjective Present and Zoosemiotics of Choice and Learning

Chapter 11 Of Men, Dogs and Bears: Communication in the Wilderness

Chapter 12 The Mixed Category Human-Animal in New Anthropology and in the Arts

Chapter 13 The “Morally Abandoned Child” and the “Inner Savage”

Chapter 14 Frank and Johnny with Evie: Ontological Shifts in a J.R. Ackerley Novel

Chapter 15 The Human-Animal Relationship and the Musical Metaphor in The Great Animal Orchestra by Bernie Krause