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Mendeley readers
| Chapter title |
Always-on – das neue Kaufverhalten
|
|---|---|
| Chapter number | 1 |
| Book title |
Die Neuausrichtung des App- und Smartphone-Shopping
|
| Published by |
Springer Gabler, Wiesbaden, January 2018
|
| DOI | 10.1007/978-3-658-19135-1_1 |
| Book ISBNs |
978-3-65-819134-4, 978-3-65-819135-1
|
| Authors |
Gerrit Heinemann |
Mendeley readers
The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 5 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 3 | 60% |
| Student > Master | 2 | 40% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 2 | 40% |
| Economics, Econometrics and Finance | 1 | 20% |
| Design | 1 | 20% |
| Unknown | 1 | 20% |