Neuroscience in business-to-business marketing research: A literature review, co-citation analysis and research agenda
Article in Industrial Marketing Management (August 2023)
The most recent citing publications are shown below. View all 24 publications that cite this research output on Dimensions.
Article in Industrial Marketing Management (August 2023)
Article in European Journal of Neurology (May 2023)
Article in Colombian Journal of Psychology (July 2022)