Chapter 1 Introduction: The Shakespeare User

Chapter 2 South of Elsinore: Actions that a Man Might Play

Chapter 3 Beyond <Emphasis Type="Italic">The Tempest</Emphasis>: Language, Legitimacy, and <Emphasis Type="Italic">La Frontera</Emphasis>

Chapter 4 Young Turks or Corporate Clones? Cognitive Capitalism and the (Young) User in the Shakespearean Attention Economy

Chapter 5 Circum-Global Transmission of Value: Leveraging <Emphasis Type="Italic">Henry V</Emphasis>’s Cultural Inheritance

Chapter 6 Shakespeare Fanboys and Fangirls and the Work of Play

Chapter 7 Theorizing User Agency in YouTube Shakespeare

Chapter 8 The Haunted Network: Shakespeare’s Digital Ghost

Chapter 9 Shakespeare and Disciplinarity

Chapter 10 Opening Shakespeare from the Margins