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Customer Value, Shareholder Wealth, Community Wellbeing

Overview of attention for book
Cover of 'Customer Value, Shareholder Wealth, Community Wellbeing'

Table of Contents

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    Book Overview
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    Chapter 1 Clarifying the Goal
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    Chapter 2 Some Important Truths
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    Chapter 3 A Bow Wave of Expected Economic Profits
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    Chapter 4 Two Joint and Mutually Reinforcing Objectives
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    Chapter 5 Creative Thinking and the Value Creation Mindset
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    Chapter 6 An Overview of the Journey
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    Chapter 7 Valuing the Current Strategy
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    Chapter 8 The Systematic Pursuit of Higher Value Strategies
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    Chapter 9 Customer Value, Shareholder Wealth and Stakeholder Wellbeing
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    Chapter 10 Building an Enduring Institution
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    Chapter 11 An Organisation that Prospers Well into the Future
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    Chapter 12 Conclusion
Attention for Chapter 5: Creative Thinking and the Value Creation Mindset
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