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The Future of Consumption

Overview of attention for book
Cover of 'The Future of Consumption'

Table of Contents

  1. Altmetric Badge
    Book Overview
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    Chapter 1 Introduction: The Future of Consumption
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    Chapter 2 The Intersection of Sustainability and Technology in the Context of the Digital Marketplace
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    Chapter 3 Smart Signage: Toward a Transformative Model that Effectively Generates Consumer-Product Relationships
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    Chapter 4 Into the Metaverse: Technological Advances Shaping the Future of Consumer and Retail Marketing
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    Chapter 5 Consumer Trust and Platformised Retail Personalisation
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    Chapter 6 Friend or Foe? How Buy-Now-Pay-Later Is Seeking to Change Traditional Consumer-Retailer Relationships in the UK
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    Chapter 7 The Future of Grocery Retail
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    Chapter 8 Toward a Packaging-Free Society: A Historical Journey of Institutionalization and the Way Forward
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    Chapter 9 Trending Seaweed: Future Opportunities in Retail?
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    Chapter 10 Grocery Retailers’ Approaches to Discussion on the Food Waste Issue on Social Media
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    Chapter 11 Sustainable Consumption in Taiwan and China: Drivers and Impediments
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    Chapter 12 Digitalization: A Potential Tool for Sustainable Consumption?
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    Chapter 13 The Challenge of Overproduction and Overconsumption
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    Chapter 14 Create Tomorrow’s Vintage
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    Chapter 15 The Future of Wellbeing: Value Creation in Digital Mental Health Services
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    Chapter 16 No Cash, No Coins, No Cards, But You: Biohacking the Future of Payments
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    Chapter 17 Contemporary Consumption of Brand Activism
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    Chapter 18 Vegan Consumption: Insights into the Consumer-driven Emergence of the Vegan Market
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    Chapter 19 Buying Happiness
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    Chapter 20 Re-examining the Place of the Physical Store During the Digital Retail Era
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    Chapter 21 Employee-to-Customer Improvisation: A Value Creation Strategy for Navigating the Contemporary Consumption Experience
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    Chapter 22 (When) Is it Worth Investing in the Personal Service Encounter?
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    Chapter 23 Can Future Shopping Experiences Be Present in the Past? The Case of a Local High Street
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    Chapter 24 Timeless Tricks
Attention for Chapter 17: Contemporary Consumption of Brand Activism
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Chapter title
Contemporary Consumption of Brand Activism
Chapter number 17
Book title
The Future of Consumption
Published by
Palgrave Macmillan, Cham, October 2023
DOI 10.1007/978-3-031-33246-3_17
Book ISBNs
978-3-03-133245-6, 978-3-03-133246-3
Authors

Lewis, Natasha, Vredenburg, Jessica

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X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
 Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 5 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 5 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 20%
Unknown 4 80%
Readers by discipline Count As %
Business, Management and Accounting 1 20%
Unknown 4 80%

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