Impression management through social media: impact on the market performance of musicians’ human brands
Article in Journal of Product & Brand Management (February 2024)
The most recent citing publications are shown below. View all 16 publications that cite this research output on Dimensions.
Article in Journal of Product & Brand Management (February 2024)
Article in Frontiers in Human Neuroscience (August 2023)
Monograph (January 2023)