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Mendeley readers
| Chapter title |
Evolving Consumer Representations and Roles
|
|---|---|
| Chapter number | 7 |
| Book title |
Consumers, Society and Marketing
|
| Published by |
Springer, Cham, September 2023
|
| DOI | 10.1007/978-3-031-39359-4_7 |
| Book ISBNs |
978-3-03-139358-7, 978-3-03-139359-4
|
| Authors |
Mutum, Dilip S., Ghazali, Ezlika M. |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 2 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Researcher | 1 | 50% |
| Unknown | 1 | 50% |
| Readers by discipline | Count | As % |
|---|---|---|
| Materials Science | 1 | 50% |
| Unknown | 1 | 50% |