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Creativity and Strategy

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Cover of 'Creativity and Strategy'

Table of Contents

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    Book Overview
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    Chapter 1 Integrated Framework for Understanding Creativity
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    Chapter 2 Creativity and Strategic Decision-Making by Top Management Teams
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    Chapter 3 Creative–Strategic Problem Formulation
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    Chapter 4 Competitive Advantageous Intent While Strategising May Lead to Problem Myopia
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    Chapter 5 Negative Creativity and Organised Irresponsibility
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    Chapter 6 Strategic Intent Undermines Creative Outcomes: Evidence from a Randomised Control Trial
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    Chapter 7 Creative–Strategic Theoretical Model: Conclusions and Implications
Attention for Chapter 6: Strategic Intent Undermines Creative Outcomes: Evidence from a Randomised Control Trial
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