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Mendeley readers
Chapter title |
Keep in touch – Evaluierung der Touchpoint Performance entlang der B2B Customer Journey
|
---|---|
Chapter number | 22 |
Book title |
Marketing und Sales Automation
|
Published by |
Springer Gabler, Wiesbaden, July 2021
|
DOI | 10.1007/978-3-658-21688-7_22 |
Book ISBNs |
978-3-65-821687-0, 978-3-65-821688-7
|
Authors |
Halb, Fabienne, Seebacher, Uwe |
Mendeley readers
The data shown below were compiled from readership statistics for 12 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 12 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 2 | 17% |
Student > Master | 2 | 17% |
Student > Doctoral Student | 1 | 8% |
Unknown | 7 | 58% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 25% |
Computer Science | 2 | 17% |
Unknown | 7 | 58% |