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Global luxury trends : innovative strategies for emerging markets

Overview of attention for book
Attention for Chapter 17: Why Buy Luxury? Insights From Consumer Research
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Chapter title
Why Buy Luxury? Insights From Consumer Research
Chapter number 17
Book title
Global Luxury Trends
Published by
Palgrave Macmillan, London, January 2013
DOI 10.1057/9781137287397_17
Book ISBNs
978-1-349-44968-2, 978-1-137-28739-7
Authors

Maureen Morrin

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 9 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 3 33%
Student > Master 2 22%
Student > Postgraduate 1 11%
Lecturer 1 11%
Unknown 2 22%
Readers by discipline Count As %
Business, Management and Accounting 3 33%
Psychology 2 22%
Social Sciences 1 11%
Design 1 11%
Unknown 2 22%