Design for Tomorrow—Volume 1
Springer Singapore
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X Demographics
Mendeley readers
| Chapter title |
Brand Style DNA in Consumer Products: Decoding Strategies from a Design Perspective
|
|---|---|
| Chapter number | 49 |
| Book title |
Design for Tomorrow—Volume 1
|
| Published by |
Springer, Singapore, April 2021
|
| DOI | 10.1007/978-981-16-0041-8_49 |
| Book ISBNs |
978-9-81-160040-1, 978-9-81-160041-8
|
| Authors |
Shoubhik Dutta Roy, Wricha Mishra, Dutta Roy, Shoubhik, Mishra, Wricha |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Italy | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 7 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Unspecified | 1 | 14% |
| Student > Bachelor | 1 | 14% |
| Unknown | 5 | 71% |
| Readers by discipline | Count | As % |
|---|---|---|
| Unspecified | 1 | 14% |
| Nursing and Health Professions | 1 | 14% |
| Business, Management and Accounting | 1 | 14% |
| Design | 1 | 14% |
| Unknown | 3 | 43% |