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Mendeley readers
| Chapter title |
Drivers for On-line Impulse Purchases of Highly Symbolic Products
|
|---|---|
| Chapter number | 7 |
| Book title |
Online Impulse Buying and Cognitive Dissonance
|
| Published by |
Palgrave Macmillan, Cham, February 2021
|
| DOI | 10.1007/978-3-030-65923-3_7 |
| Book ISBNs |
978-3-03-065922-6, 978-3-03-065923-3
|
| Authors |
Giovanni Mattia, Alessio Di Leo, Ludovica Principato, Mattia, Giovanni, Di Leo, Alessio, Principato, Ludovica |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 2 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Lecturer | 1 | 50% |
| Unknown | 1 | 50% |
| Readers by discipline | Count | As % |
|---|---|---|
| Economics, Econometrics and Finance | 1 | 50% |
| Unknown | 1 | 50% |