Handbuch Werbeforschung
VS Verlag für Sozialwissenschaften
Chapter title |
Werbegeschichten
|
---|---|
Chapter number | 18 |
Book title |
Handbuch Werbeforschung
|
Published by |
Springer VS, Wiesbaden, January 2016
|
DOI | 10.1007/978-3-531-18916-1_18 |
Book ISBNs |
978-3-53-117426-6, 978-3-53-118916-1
|
Authors |
Patrick Weber, Weber, Patrick |
Country | Count | As % |
---|---|---|
Unknown | 12 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 4 | 33% |
Researcher | 1 | 8% |
Student > Postgraduate | 1 | 8% |
Student > Doctoral Student | 1 | 8% |
Unknown | 5 | 42% |
Readers by discipline | Count | As % |
---|---|---|
Arts and Humanities | 1 | 8% |
Business, Management and Accounting | 1 | 8% |
Linguistics | 1 | 8% |
Agricultural and Biological Sciences | 1 | 8% |
Economics, Econometrics and Finance | 1 | 8% |
Other | 2 | 17% |
Unknown | 5 | 42% |