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Mendeley readers
Chapter title |
Effective Social Media Marketing Planning – How to Develop a Digital Marketing Plan
|
---|---|
Chapter number | 24 |
Book title |
Social Computing and Social Media. User Experience and Behavior
|
Published by |
Springer, Cham, July 2018
|
DOI | 10.1007/978-3-319-91521-0_24 |
Book ISBNs |
978-3-31-991520-3, 978-3-31-991521-0
|
Authors |
Marc Oliver Opresnik, Opresnik, Marc Oliver |
Mendeley readers
The data shown below were compiled from readership statistics for 121 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 121 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 13 | 11% |
Lecturer | 8 | 7% |
Student > Doctoral Student | 6 | 5% |
Student > Bachelor | 4 | 3% |
Researcher | 4 | 3% |
Other | 11 | 9% |
Unknown | 75 | 62% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 24 | 20% |
Economics, Econometrics and Finance | 6 | 5% |
Arts and Humanities | 3 | 2% |
Engineering | 3 | 2% |
Social Sciences | 2 | 2% |
Other | 6 | 5% |
Unknown | 77 | 64% |