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Transmedia Storytelling and the New Era of Media Convergence in Higher Education

Overview of attention for book
Attention for Chapter 2: Media Convergence’s Impact on Storytelling, Marketing, and Production
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Readers on

mendeley
6 Mendeley
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Chapter title
Media Convergence’s Impact on Storytelling, Marketing, and Production
Chapter number 2
Book title
Transmedia Storytelling and the New Era of Media Convergence in Higher Education
Published by
Palgrave Macmillan, London, January 2014
DOI 10.1057/9781137388377_2
Book ISBNs
978-1-349-48198-9, 978-1-137-38837-7
Authors

Stavroula Kalogeras, Kalogeras, Stavroula

Timeline

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 6 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 6 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 1 17%
Lecturer 1 17%
Student > Postgraduate 1 17%
Unknown 3 50%
Readers by discipline Count As %
Social Sciences 2 33%
Arts and Humanities 1 17%
Unknown 3 50%