Evolution of Supply Chain Management
Springer Science & Business Media
Chapter title |
Reverse Marketing, Consumer Value Networks and the New Brand Intermediaries
|
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Chapter number | 8 |
Book title |
Evolution of Supply Chain Management
|
Published by |
Springer, Boston, MA, January 2004
|
DOI | 10.1007/0-306-48696-2_8 |
Book ISBNs |
978-1-4020-7812-5, 978-0-306-48696-8
|
Authors |
Christopher Lawer, Simon Knox, Lawer, Christopher, Knox, Simon |
Country | Count | As % |
---|---|---|
Unknown | 1 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Ph. D. Student | 1 | 100% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 100% |