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Digital Business Discourse

Overview of attention for book
Digital Business Discourse
Palgrave Macmillan UK

Table of Contents

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    Book Overview
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    Chapter 1 Introduction: Business Communication in the Digital Age — Fresh Perspectives
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    Chapter 2 “Don’t Even Get Me Started…”: Interactive Metadiscourse in Online Consumer Reviews
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    Chapter 3 Social CEOs: Tweeting as a Constitutive Form of Organizational Communication
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    Chapter 4 Utterance Chunking in Instant Messaging: A Resource for Interaction Management
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    Chapter 5 Some Linguistic and Pragmatic Aspects of Italian Business Email
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    Chapter 6 Doing Leadership in a Virtual Team: Analyzing Addressing Devices, Requests, and Emoticons in a Leader’s E-mail Messages
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    Chapter 7 Swearing Is E-Business: Expletives in Instant Messaging in Hong Kong Workplaces
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    Chapter 8 Snuff Said! Conflicting Employee and Corporate Interests in the Pursuit of a Tobacco Client
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    Chapter 9 Sheer Outrage: Negotiating Customer Dissatisfaction and Interaction in the Blogosphere
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    Chapter 10 What Did I Just Tweet?!: The Need to Address Digital Emotional Literacy in Corporate Communications
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    Chapter 11 Recovering the Human in the Network: Exploring Communicology as a Research Methodology in Digital Business Discourse
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    Chapter 12 Identification of Rhetorical Moves in Business Emails Written by Indian Speakers of English
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    Chapter 13 Deconstruction-Analysis-Explanation: Contextualization in Professional Digital Discourse
Attention for Chapter 3: Social CEOs: Tweeting as a Constitutive Form of Organizational Communication
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Citations

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Chapter title
Social CEOs: Tweeting as a Constitutive Form of Organizational Communication
Chapter number 3
Book title
Digital Business Discourse
Published by
Palgrave Macmillan, London, January 2015
DOI 10.1057/9781137405579_3
Book ISBNs
978-1-349-48777-6, 978-1-137-40557-9
Authors

Katerina Girginova

Timeline

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 10 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 2 20%
Student > Ph. D. Student 2 20%
Professor > Associate Professor 2 20%
Student > Bachelor 1 10%
Student > Postgraduate 1 10%
Other 0 0%
Unknown 2 20%
Readers by discipline Count As %
Business, Management and Accounting 4 40%
Social Sciences 3 30%
Economics, Econometrics and Finance 1 10%
Unknown 2 20%