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Timeline
Chapter title |
Is There Simultaneity in Satisfaction, Voice, and Alternative Attractiveness in Channel Relationships?
|
---|---|
Chapter number | 17 |
Book title |
Creating and Delivering Value in Marketing
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-11848-2_17 |
Book ISBNs |
978-3-31-911847-5, 978-3-31-911848-2
|
Authors |
Robert A. Ping, Ping, Robert A. |