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Timeline
Mendeley readers
Chapter title |
Linking Environmentalism and Marketing Strategy: A Key to Sustainable Success
|
---|---|
Chapter number | 90 |
Book title |
Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference
|
Published by |
Springer, Cham, January 2015
|
DOI | 10.1007/978-3-319-13162-7_90 |
Book ISBNs |
978-3-31-913161-0, 978-3-31-913162-7
|
Authors |
Héctor R. Lozada, Alma Mintu-Wimsatt |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 11% |
Other | 1 | 11% |
Student > Doctoral Student | 1 | 11% |
Lecturer > Senior Lecturer | 1 | 11% |
Student > Master | 1 | 11% |
Other | 0 | 0% |
Unknown | 4 | 44% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 22% |
Unspecified | 1 | 11% |
Economics, Econometrics and Finance | 1 | 11% |
Social Sciences | 1 | 11% |
Unknown | 4 | 44% |