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Coca-globalization : following soft drinks from New York to New Guinea

Overview of attention for book
Cover of 'Coca-globalization : following soft drinks from New York to New Guinea'

Table of Contents

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    Book Overview
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    Chapter 1 The Social Life of Worldly Things
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    Chapter 2 Glocalizing Coca-Cola
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    Chapter 3 Qualifying Products
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    Chapter 4 A Network of Perspectives
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    Chapter 5 Corporations, Consumers, and New Strategies of Citizenship
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    Chapter 6 Shareholder Activism
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    Chapter 7 Pouring Rights
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    Chapter 8 Conclusion
Attention for Chapter 1: The Social Life of Worldly Things
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Summary
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Chapter title
The Social Life of Worldly Things
Chapter number 1
Book title
Coca-Globalization
Published by
Palgrave Macmillan, New York, January 2008
DOI 10.1057/9780230610170_1
Book ISBNs
978-0-230-60386-8, 978-0-230-61017-0
Authors

Robert J. Foster, Foster, Robert J.

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