Place Branding
Palgrave Macmillan UK
Chapter title |
Signature Case Dubai: Brand Strategy
|
---|---|
Chapter number | 5 |
Book title |
Place Branding
|
Published by |
Palgrave Macmillan UK
|
DOI | 10.1007/978-0-230-24702-4_5 |
Book ISBNs |
978-1-349-31167-5, 978-0-230-24702-4
|
Authors |
Govers, Robert, Go, Frank |
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Researcher | 1 | 25% |
Unknown | 3 | 75% |
Readers by discipline | Count | As % |
---|---|---|
Social Sciences | 1 | 25% |
Unknown | 3 | 75% |