Handbuch Dienstleistungsmanagement
Gabler Verlag
Chapter title |
Markierungspolitik bei Dienstleistungen — Die „Dienstleistungsmarke“
|
---|---|
Chapter number | 23 |
Book title |
Handbuch Dienstleistungsmanagement
|
Published by |
Gabler Verlag, Wiesbaden, January 1998
|
DOI | 10.1007/978-3-322-96503-5_23 |
Book ISBNs |
978-3-32-296504-2, 978-3-32-296503-5
|
Authors |
Bernd Stauss, Stauss, Bernd |
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 1 | 25% |
Researcher | 1 | 25% |
Student > Doctoral Student | 1 | 25% |
Unknown | 1 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 50% |
Social Sciences | 1 | 25% |
Unknown | 1 | 25% |