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Forming a Culture of Peace

Overview of attention for book
Cover of 'Forming a Culture of Peace'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 Reframing Public Discourses for Peace and Justice
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    Chapter 3 The “New” Rhetoric: Keeping Time in the Communication of Peacebuilding
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    Chapter 4 Toward Popular Discourses of Peace
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    Chapter 5 Promoting Culture of Peace through History Education
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    Chapter 6 Becoming a Peacemaker: Personal Discourses of Peace and Violence
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    Chapter 7 The Discursive Construction of Global Poverty: Social Justice in Media Discourse
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    Chapter 8 Civil Identity and Communicative Practice: The Rhetoric of Liberty in the United States
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    Chapter 9 Rehumanizing Enemy Images: Media Framing from War to Peace
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    Chapter 10 Why Can’t You Sell Peace Like You Sell Soap? Social Marketing: An Approach to Communicating for Peace in Aceh
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    Chapter 11 Peace Communication: Building a Local Culture of Peace through Communication
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    Chapter 12 Conclusion
Attention for Chapter 10: Why Can’t You Sell Peace Like You Sell Soap? Social Marketing: An Approach to Communicating for Peace in Aceh
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1 Mendeley
Summary
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Chapter title
Why Can’t You Sell Peace Like You Sell Soap? Social Marketing: An Approach to Communicating for Peace in Aceh
Chapter number 10
Book title
Forming a Culture of Peace
Published by
Palgrave Macmillan, New York, January 2012
DOI 10.1057/9781137105110_10
Book ISBNs
978-1-349-34278-5, 978-1-137-10511-0
Authors

Violet Rish, Rish, Violet

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 1 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 1 100%
Readers by discipline Count As %
Social Sciences 1 100%

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