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Timeline
Mendeley readers
Chapter title |
Ernest Dichter, Motivation Research and the ‘Century of the Consumer’
|
---|---|
Chapter number | 1 |
Book title |
Ernest Dichter and Motivation Research
|
Published by |
Palgrave Macmillan, London, January 2010
|
DOI | 10.1057/9780230293946_1 |
Book ISBNs |
978-1-349-35955-4, 978-0-230-29394-6
|
Authors |
Stefan Schwarzkopf, Rainer Gries, Schwarzkopf, Stefan, Gries, Rainer |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 4 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 1 | 25% |
Student > Bachelor | 1 | 25% |
Student > Doctoral Student | 1 | 25% |
Unknown | 1 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Arts and Humanities | 1 | 25% |
Business, Management and Accounting | 1 | 25% |
Agricultural and Biological Sciences | 1 | 25% |
Unknown | 1 | 25% |