Building great customer experiences
Palgrave Macmillan
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Timeline
Mendeley readers
| Chapter title |
Targeting: driving behaviours that impact your customer experience
|
|---|---|
| Chapter number | 11 |
| Book title |
Building Great Customer Experiences
|
| Published by |
Palgrave Macmillan, London, January 2002
|
| DOI | 10.1057/9780230554719_11 |
| Book ISBNs |
978-1-4039-3949-4, 978-0-230-55471-9
|
| Authors |
Colin Shaw, John Ivens |
Mendeley readers
The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 4 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 2 | 50% |
| Student > Bachelor | 1 | 25% |
| Student > Ph. D. Student | 1 | 25% |
| Readers by discipline | Count | As % |
|---|---|---|
| Computer Science | 1 | 25% |
| Economics, Econometrics and Finance | 1 | 25% |
| Social Sciences | 1 | 25% |
| Engineering | 1 | 25% |