Sponsoring
Gabler
Chapter title |
Einsatz des Sportsponsoring für die Marketing- und Unternehmenskommunikation
|
---|---|
Chapter number | 2 |
Book title |
Sponsoring
|
Published by |
Gabler, January 2010
|
DOI | 10.1007/978-3-8349-8563-7_2 |
Book ISBNs |
978-3-83-491111-7, 978-3-83-498563-7
|
Authors |
Manfred Bruhn |
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 2 | 40% |
Student > Master | 2 | 40% |
Unknown | 1 | 20% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 60% |
Economics, Econometrics and Finance | 1 | 20% |
Unknown | 1 | 20% |