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Mendeley readers
Chapter title |
Marketing and Advertising in E-Commerce
|
---|---|
Chapter number | 9 |
Book title |
Introduction to Electronic Commerce and Social Commerce
|
Published by |
Springer, Cham, January 2017
|
DOI | 10.1007/978-3-319-50091-1_9 |
Book ISBNs |
978-3-31-950090-4, 978-3-31-950091-1
|
Authors |
Efraim Turban, Judy Whiteside, David King, Jon Outland, Turban, Efraim, Whiteside, Judy, King, David, Outland, Jon |
Mendeley readers
The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 10 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 3 | 30% |
Student > Ph. D. Student | 1 | 10% |
Lecturer | 1 | 10% |
Student > Postgraduate | 1 | 10% |
Unknown | 4 | 40% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 3 | 30% |
Computer Science | 1 | 10% |
Social Sciences | 1 | 10% |
Engineering | 1 | 10% |
Unknown | 4 | 40% |