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X Demographics
Mendeley readers
| Title |
Influencer Marketing
|
|---|---|
| Published by |
Gabler Verlag, January 2018
|
| DOI | 10.1007/978-3-658-20854-7 |
| ISBNs |
978-3-65-820854-7, 978-3-65-820853-0
|
| Editors |
Marlis Jahnke |
X Demographics
The data shown below were collected from the profiles of 4 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 3 | 75% |
| Unknown | 1 | 25% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 4 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 90 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 90 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 42 | 47% |
| Student > Master | 16 | 18% |
| Student > Doctoral Student | 2 | 2% |
| Student > Ph. D. Student | 2 | 2% |
| Professor > Associate Professor | 2 | 2% |
| Other | 3 | 3% |
| Unknown | 23 | 26% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 28 | 31% |
| Social Sciences | 11 | 12% |
| Economics, Econometrics and Finance | 11 | 12% |
| Psychology | 6 | 7% |
| Computer Science | 5 | 6% |
| Other | 6 | 7% |
| Unknown | 23 | 26% |