You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Timeline
Mendeley readers
Chapter title |
The Evolution and Principles of Marketing
|
---|---|
Chapter number | 3 |
Book title |
Standing Room Only
|
Published by |
Palgrave Macmillan, New York, January 2014
|
DOI | 10.1007/978-1-137-37569-8_3 |
Book ISBNs |
978-1-137-28293-4, 978-1-137-37569-8
|
Authors |
Joanne Scheff Bernstein |
Mendeley readers
The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 8 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 1 | 13% |
Other | 1 | 13% |
Student > Doctoral Student | 1 | 13% |
Student > Master | 1 | 13% |
Unknown | 4 | 50% |
Readers by discipline | Count | As % |
---|---|---|
Pharmacology, Toxicology and Pharmaceutical Science | 1 | 13% |
Business, Management and Accounting | 1 | 13% |
Agricultural and Biological Sciences | 1 | 13% |
Social Sciences | 1 | 13% |
Unknown | 4 | 50% |