Technological Sustainability and Business Competitive Advantage
Springer International Publishing
Chapter title |
An Online Market in Your Pocket: How Does an Augmented Reality Application Influence Consumer Purchase Decision
|
---|---|
Chapter number | 18 |
Book title |
Technological Sustainability and Business Competitive Advantage
|
Published by |
Springer, Cham, January 2023
|
DOI | 10.1007/978-3-031-35525-7_18 |
Book ISBNs |
978-3-03-135524-0, 978-3-03-135525-7
|
Authors |
Shoaib, Haneen Mohammad, Saleem, Muhammad |
Country | Count | As % |
---|---|---|
Unknown | 12 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 2 | 17% |
Professor > Associate Professor | 1 | 8% |
Student > Bachelor | 1 | 8% |
Unknown | 8 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 2 | 17% |
Business, Management and Accounting | 1 | 8% |
Unknown | 9 | 75% |