Technological Sustainability and Business Competitive Advantage
Springer International Publishing
Chapter title |
Impact of Digital Marketing and IoT Tools on MSME’s Sales Performance and Business Sustainability
|
---|---|
Chapter number | 5 |
Book title |
Technological Sustainability and Business Competitive Advantage
|
Published by |
Springer, Cham, January 2023
|
DOI | 10.1007/978-3-031-35525-7_5 |
Book ISBNs |
978-3-03-135524-0, 978-3-03-135525-7
|
Authors |
Ravindran, D., Jaheer Mukthar, K. P., Zarzosa-Marquez, Eva, Pérez Falcón, Julián, Jamanca-Anaya, Robert, Silva-Gonzales, Liset |
Country | Count | As % |
---|---|---|
Unknown | 32 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Lecturer | 7 | 22% |
Lecturer > Senior Lecturer | 2 | 6% |
Student > Ph. D. Student | 2 | 6% |
Student > Doctoral Student | 1 | 3% |
Student > Bachelor | 1 | 3% |
Other | 1 | 3% |
Unknown | 18 | 56% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 19% |
Engineering | 4 | 13% |
Economics, Econometrics and Finance | 3 | 9% |
Environmental Science | 1 | 3% |
Unknown | 18 | 56% |