Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
Springer Nature Switzerland
Chapter title |
Is Relationship Marketing Still Relevant? A Concept Analysis: An Abstract
|
---|---|
Chapter number | 151 |
Book title |
Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs
|
DOI | 10.1007/978-3-031-24687-6_151 |
Book ISBNs |
978-3-03-124686-9, 978-3-03-124687-6
|
Authors |
Riley, Jen, Nicewicz, Kate |
Country | Count | As % |
---|---|---|
Unknown | 5 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 20% |
Professor | 1 | 20% |
Student > Doctoral Student | 1 | 20% |
Unknown | 2 | 40% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 20% |
Business, Management and Accounting | 1 | 20% |
Computer Science | 1 | 20% |
Unknown | 2 | 40% |