You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
Timeline
Chapter title |
Summary
|
---|---|
Chapter number | 6 |
Book title |
Marketingkommunikation mit Out-of-Home-Medien
|
Published by |
Springer Gabler, Wiesbaden, January 2021
|
DOI | 10.1007/978-3-658-35503-6_6 |
Book ISBNs |
978-3-65-835502-9, 978-3-65-835503-6
|
Authors |
Kleinjohann, Michael |