Proceedings of the Sixteenth International Conference on Management Science and Engineering…
Springer International Publishing
Chapter title |
Impact of Consumer Traits, Situational Factors and Variety Seeking Behaviour on Impulsive Buying: Moderating Role Credit Card and Sale Promotions
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Chapter number | 59 |
Book title |
Proceedings of the Sixteenth International Conference on Management Science and Engineering Management – Volume 1
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Published by |
Springer, Cham, January 2022
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DOI | 10.1007/978-3-031-10388-9_59 |
Book ISBNs |
978-3-03-110387-2, 978-3-03-110388-9
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Authors |
Ahmad, Muhammad Nouman, Hashim, Muhammad, Nazam, Muhammad, Baig, Sajjad Ahmad, Khan, Ayesha |
Country | Count | As % |
---|---|---|
Unknown | 26 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 2 | 8% |
Lecturer | 2 | 8% |
Student > Doctoral Student | 1 | 4% |
Lecturer > Senior Lecturer | 1 | 4% |
Unknown | 20 | 77% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 2 | 8% |
Economics, Econometrics and Finance | 2 | 8% |
Psychology | 1 | 4% |
Business, Management and Accounting | 1 | 4% |
Unknown | 20 | 77% |