Handbook of Market Research
Springer International Publishing
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X Demographics
Mendeley readers
| Chapter title |
Measuring Customer Satisfaction and Customer Loyalty
|
|---|---|
| Book title |
Handbook of Market Research
|
| Published by |
Springer, Cham, December 2021
|
| DOI | 10.1007/978-3-319-57413-4_30 |
| Book ISBNs |
978-3-31-957411-0, 978-3-31-957413-4
|
| Authors |
Hohenberg, Sebastian, Taylor, Wayne |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 471 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 471 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 90 | 19% |
| Student > Master | 53 | 11% |
| Student > Ph. D. Student | 24 | 5% |
| Researcher | 22 | 5% |
| Lecturer | 22 | 5% |
| Other | 36 | 8% |
| Unknown | 224 | 48% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 103 | 22% |
| Economics, Econometrics and Finance | 26 | 6% |
| Social Sciences | 24 | 5% |
| Computer Science | 19 | 4% |
| Nursing and Health Professions | 14 | 3% |
| Other | 54 | 11% |
| Unknown | 231 | 49% |