Advances in Neuroergonomics and Cognitive Engineering
Springer International Publishing
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X Demographics
| Chapter title |
Assessing the Impact of Ad Characteristics on Consumer Behavior and Electrodermal Activity
|
|---|---|
| Book title |
Advances in Neuroergonomics and Cognitive Engineering
|
| Published by |
Springer, Cham, July 2021
|
| DOI | 10.1007/978-3-030-80285-1_20 |
| Book ISBNs |
978-3-03-080284-4, 978-3-03-080285-1
|
| Authors |
Yigit Topoglu, Jan Watson, Jintao Zhang, Hongjun Ye, Rajneesh Suri, Hasan Ayaz, Topoglu, Yigit, Watson, Jan, Zhang, Jintao, Ye, Hongjun, Suri, Rajneesh, Ayaz, Hasan |
X Demographics
The data shown below were collected from the profiles of 2 X users who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| United States | 2 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 2 | 100% |