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Mendeley readers
Chapter title |
An Eye-Tracking Approach to Evaluating Decision-Makers’ Cognitive Load and Need-for-Cognition in Response with Rational and Emotional Advertising Stimuli
|
---|---|
Chapter number | 35 |
Book title |
HCI International 2016 – Posters' Extended Abstracts
|
Published in |
Communications in Computer and Information Science, June 2016
|
DOI | 10.1007/978-3-319-40548-3_35 |
Book ISBNs |
978-3-31-940547-6, 978-3-31-940548-3
|
Authors |
Min Hee Hahn, Kun Chang Lee, Seong Wook Chae |
Editors |
Constantine Stephanidis |
Mendeley readers
The data shown below were compiled from readership statistics for 8 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 8 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Professor | 3 | 38% |
Student > Master | 2 | 25% |
Student > Doctoral Student | 1 | 13% |
Unknown | 2 | 25% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 1 | 13% |
Computer Science | 1 | 13% |
Social Sciences | 1 | 13% |
Engineering | 1 | 13% |
Design | 1 | 13% |
Other | 0 | 0% |
Unknown | 3 | 38% |